We Believe in Retailers!

Company Overview

 

Our Vision

Promoboxx believes in retailers. We believe that if you provide marketing support to your independents, they’ll transform into your best local advertisers.

We believe that by aligning with your local retailers, you’ll increase local awareness and drive sales, all while making your retailers better marketers. By creating better marketers, you in turn are creating better business people.

Where It Started


Cold River Package c.1998


When I was in high school, my parents decided to buy a shuttered retailer shop in our town. Not sure what to do with it, they decided to reopen it as a package store. A package store for those outside of New England is an independent beer/wine/liquor store. With no experience in retail, they turned to the brands they’d be selling for help, and the brand response was incredible. From neon signs to in-store displays, and cooler planograms to local marketing plans, our little store had everything it needed to succeed. This symbiotic relationship would serve as an inspiration for Promoboxx, the brand to retailer digital marketing platform.

The way brands supported my family business formed the philosophical underpinnings of Promoboxx. It is a philosophy that holds that retailers are to be supported, not taken advantage of. If you are a company that sells through local retail, it starts by asking your retailers to participate in marketing with you. This simple “ask” shows a level of respect that will strengthen the retail relationship – their “retailship” with you.

The Cold River Package story is small, but the inspiration of how big brands can support little retailers is currently being used by dozens of leading brands across more than tens of thousands of independent retailers through Promoboxx.

—Ben Carcio, CEO and Co-Founder

The Team


Ali Cassis
Senior Brand Account Manager​
Alix Israel
Brand Account Specialist
Andrew Glenn
Senior Brand Account Manager
Andrew Groh
VP of Engineering
Barbara Donnelly
Retailer Specialist
Barth Getto
Vice President, Strategic Accounts
Ben Carcio
CEO and Co‑Founder
Brian Cleary
Frontend Engineer
Brianna Headley
Sr. Retailer Specialist
Chelsea Vautrin
Retailer Specialist
Chloe Chalakani
Retailer Specialist
Chris Jennison
Web Developer
Chris Unger
Senior Enterprise Sales Representative
Chris Ziomek
Director of Sales
Corey Psoinos
Web Developer
Dan Gentile
Product Manager
Dan Koziak
CXO and Co‑Founder
Don Cote
Director of API Services
Elliot Dix
Brand Account Specialist
Evan Brett
VP of Marketing
Isolde Decker-Lucke
Marketing Associate
James Herrick
Brand Onboarding Specialist
James LaPlante
Director of Finance
Jamie Fiedler
Chief Technology Officer and Co-Founder
Jenny Traer
QA Engineer
Jocelyn Brown
Business Development Representative
Joe Bracken
VP of Product
Johanna Fiedler
Director of Retailer Team
Joseph Ware
Web Developer
Kellie Fitzgerald
Brand Account Specialist
Kelly Kressner
Director of Marketing
Kevin Cummings
Sr. Enterprise Sales Representative
Kim Lombard
Product Manager
Mansi Mohnani
Director of Products
Mary Hirtle
Controller
Matt Sherman
Brand Account Specialist
Michaela Goodwin
Chief Financial Officer
Natalie Giulianelli
Brand Account Specialist
Navin Jain
Sr. Enterprise Sales Representative
Nick Holroyd
Sr. Product Designer
Ryan Mackin
Enterprise Sales Representative
Sam Gauthier
Enterprise Sales Representative
Sean Slattery
Senior Software Engineer
Sonciary Honnoll
VP of Brands and Co‑Founder
Steph Marr
Brand Account Manager
Taylor Holm
Director of Onboarding, Brands
Tejendra Patel
Software Engineer
Tim Grasso
Business Development Representative
Victor Zeng
Software Engineer
Vince Pegurri
Business Development Representative



We help local retailers become better marketers every day. Come build with us.

Who We Are


We are an extremely passionate and hard-working team that is dedicated to helping retailers become better marketers every day. When we're not hard at work aligning brands and their local retailers, you can find us hanging out at our favorite local shops in Boston.

We keep our office space creative with exposed-brick walls, wooden ceilings and funky art work. Regularly hosting mainstays like Promoboxx Olympics, Pancake Breakfasts, and Froyo Fridays. After a long day’s work, you can also find us celebrating accomplishment at the Promoboxx office bar!

@promoboxx

Promoboxx Values



We're Getting Noticed

Promoboxx

Promoboxx Announces Winner of the 2017 Local Business of the Year Award

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Promoboxx

The Aligned Conference, Presented by Promoboxx, Announces Iconic Brand Winners of 2017 Aligned Awards

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Promoboxx

Promoboxx Offers Fee-Free Local Advertising to Support Small Businesses This Holiday Season

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Promoboxx

Brand Marketers Gather in Boston to Shape the Future of Local Commerce at the Largest Aligned Conference Ever

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Bostinno

Meet the 150 Finalists for 2017’s 50 on Fire

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Promoboxx

Retail Marketing Experts Take the Stage at Promoboxx’s Aligned Conference

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Bostinno

BostInno’s 10 Coolest Companies Winners for 2017: Promoboxx for Most Retweetable

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Promoboxx

Promoboxx Supports The Conservation Alliance Mission Through Partnership

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Bostinno

Announcing the 2017 BostonFest Coolest Companies Finalists

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VentureFizz

Lead(H)er: Sonciary Honnoll, VP of Brands & Co-Founder at Promoboxx

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Bostinno

Office Envy: Inside Dog-Friendly Promoboxx, Where Each Conference Room Is a "Boxx"

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Apparel Magazine

Vertx® Announces Partnership with Innovative Dealer Marketing Support Platform, Promoboxx®

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Twice

NECO’s New England Group Signs Digital Marketing Deal With Promoboxx

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Promoboxx

New England Appliances and Electronics Group Partners with Promoboxx

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Bostinno

Get to Know the 50 on Fire Finalists in Retail for 2016

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Mobile Marketing Watch

It’s a Digital Advertising ‘Free for All’ in Boston

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Promoboxx

Promoboxx Announces Fee-Free Digital Ads for Local Retailers

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Built In Boston

How Promoboxx eases local retailers into the future of advertising

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Bostinno

Meet the 150 Finalists for 2016's 50 on Fire

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Floor Covering News

Mohawk Flooring wins Promoboxx’s Aligned Awards

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Floor Covering Weekly

Mohawk named winner at Promoboxx’s Aligned Conference

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Hardwood Floors Magazine

Mohawk Flooring Wins Award for Retail Digital Marketing Support

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Promoboxx

Mohawk Flooring Named Aligned Awards Winner at Promoboxx’s 3rd Annual Aligned Conference

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Promoboxx

Promoboxx Expands Customer Base of Cycling Brands Investing in Retailer Networks

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Promoboxx

Promoboxx Raised $8.2M in Series A Funding

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Promoboxx

Marketing platform Promoboxx rakes in $8.2 mln

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Promoboxx

Promoboxx Obtains $8,200,000 Series A Financing Round

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Bostinno

Why Promoboxx Waited 4 Years to Raise Its Series A

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Promoboxx

Promoboxx Announces $8.2 Million in Series A Funding

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Promoboxx

Top Brands Gather in Boston for Promoboxx’s Aligned Conference to Talk Local Retail

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StreetFight

Promoboxx Links Incentives to Achievements

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Running Insight

A Social Media Assist

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StreetFight

Timberland Empowers Local Retailers with Branded Content

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Geomarketing

5 Ways Brands Can Help Their Independent Retailers Connect with New, Local Consumers

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Geomarketing

Promoboxx’s Local Ads Program Aims To Drive Awareness, Foot Traffic For Retailers

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TalkFloor

Promoboxx and Shaw Floors discuss their partnership and Promoboxx Local Ads

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Promoboxx

Promoboxx Unveils Local Ads

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Promoboxx

Promoboxx Continues Rapid Momentum in the Outdoor Market

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Geomarketing

Retail Wars: The Bricks Fight Back

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iMedia Connection

3 ways co-op advertising is hurting local retailers.

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NECN

Small businesses can have it tough when it comes to matching up against the big box stores.

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Boston Business Journal

New Tech Hires You Should Know About

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Geomarketing

For Retailers Sitting On Q4 Co-Op Budgets, Time Is Running Out

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CMO.com

Five Ways Co-op Advertising Is Failing Brand Marketers

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Promoboxx

Digital Retail Marketing Innovator Promoboxx Expands Leadership Team

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Aligned Conference

GE Appliances Named Aligned Awards Winner at 2nd Annual Promoboxx Aligned Conference.

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Adweek

How GE Modernized an Old-School Strategy With Social and Mobile, Reaching 40 Million Local Shoppers.

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Top Innovators

Apparel Magazine Names Promoboxx Clients Timberland and Mizuno Top Marketing Innovators.

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Apparel Magazine

Timberland, Mizuno: 2015 Digital Retail Marketing Innovators for Work with Promoboxx.

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Media Contact


Isolde Decker-Lucke
isolde@promoboxx.com

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