Promoboxx believes in retailers. We believe that if you provide marketing support to your independents, they’ll transform into your best local advertisers.
We believe that by aligning with your local retailers, you’ll increase local awareness and drive sales, all while making your retailers better marketers. By creating better marketers, you in turn are creating better business people.
Where It Started
Cold River Package c.1998
When I was in high school, my parents decided to buy a shuttered retailer shop in our town. Not sure what to do with it, they decided to reopen it as a package store. A package store for those outside of New England is an independent beer/wine/liquor store. With no experience in retail, they turned to the brands they’d be selling for help, and the brand response was incredible. From neon signs to in-store displays, and cooler planograms to local marketing plans, our little store had everything it needed to succeed. This symbiotic relationship would serve as an inspiration for Promoboxx, the brand to retailer digital marketing platform.
The way brands supported my family business formed the philosophical underpinnings of Promoboxx. It is a philosophy that holds that retailers are to be supported, not taken advantage of. If you are a company that sells through local retail, it starts by asking your retailers to participate in marketing with you. This simple “ask” shows a level of respect that will strengthen the retail relationship – their “retailship” with you.
The Cold River Package story is small, but the inspiration of how big brands can support little retailers is currently being used by dozens of leading brands across more than tens of thousands of independent retailers through Promoboxx.
—Ben Carcio, CEO and Co-Founder
We help local retailers become better marketers every day. Come build with us.
Who We Are
We are an extremely passionate and hard-working team that is dedicated to helping retailers become better marketers every day. When we're not hard at work aligning brands and their local retailers, you can find us hanging out at our favorite local shops in Boston.
We keep our office space creative with exposed-brick walls, wooden ceilings and funky art work. Regularly hosting mainstays like Promoboxx Olympics, Pancake Breakfasts, and Froyo Fridays. After a long day’s work, you can also find us celebrating accomplishment at the Promoboxx office bar!
We're Making a Difference
We founded this event for brands who are looking to help make their retailers better marketers.
We created a free rescue service for local independent retailers who could use a little help.
Back To Back Bay
We started this campaign to help those retailers affected by the Boston Marathon bombings.
We're Getting Noticed
BicycleBlueBook.com makes retailer marketing assets available through PromoboxxRead on
The Ultimate Guide To Digital Marketing Trends 2018Read on
A Backlash Is Mounting in Cities Bidding for Amazon’s HQ2Read on
How the category leaders help retailers make moneyRead on
Why Amazon’s HQ2 is a bad idea for BostonRead on
Boston among cities on short list for Amazon headquartersRead on
Here’s How Local Tech Leaders Reacted to Boston Shortlisted for Amazon’s HQ2Read on
CEOs sound off on what it takes to be a good chief executiveRead on
Behind the Scenes with PromoboxxRead on
Outdoor Brands Commit to Raising Money for The Conservation Alliance Grant Fund on Giving TuesdayRead on
Introducing BostInno’s 50 on Fire Winners for 2017Read on
Company partners with Promoboxx and Locally.com to help retailers enhance their digital presenceRead on
Nordica Partners With Promoboxx and Locally.comRead on
Promoboxx Announces Winner of the 2017 Local Business of the Year AwardRead on
National Karastan Month Underway NowRead on
The Aligned Conference, Presented by Promoboxx, Announces Iconic Brand Winners of 2017 Aligned AwardsRead on
Promoboxx Offers Fee-Free Local Advertising to Support Small Businesses This Holiday SeasonRead on
Brand Marketers Gather in Boston to Shape the Future of Local Commerce at the Largest Aligned Conference EverRead on
Meet the 150 Finalists for 2017’s 50 on FireRead on
Retail Marketing Experts Take the Stage at Promoboxx’s Aligned ConferenceRead on
BostInno’s 10 Coolest Companies Winners for 2017: Promoboxx for Most RetweetableRead on
Promoboxx Supports The Conservation Alliance Mission Through PartnershipRead on
Announcing the 2017 BostonFest Coolest Companies FinalistsRead on
Lead(H)er: Sonciary Honnoll, VP of Brands & Co-Founder at PromoboxxRead on
Office Envy: Inside Dog-Friendly Promoboxx, Where Each Conference Room Is a "Boxx"Read on
Vertx® Announces Partnership with Innovative Dealer Marketing Support Platform, Promoboxx®Read on
NECO’s New England Group Signs Digital Marketing Deal With PromoboxxRead on
New England Appliances and Electronics Group Partners with PromoboxxRead on
Get to Know the 50 on Fire Finalists in Retail for 2016Read on
It’s a Digital Advertising ‘Free for All’ in BostonRead on
Promoboxx Announces Fee-Free Digital Ads for Local RetailersRead on
How Promoboxx eases local retailers into the future of advertisingRead on
Meet the 150 Finalists for 2016's 50 on FireRead on
Mohawk Flooring wins Promoboxx’s Aligned AwardsRead on
Mohawk named winner at Promoboxx’s Aligned ConferenceRead on
Mohawk Flooring Wins Award for Retail Digital Marketing SupportRead on
Mohawk Flooring Named Aligned Awards Winner at Promoboxx’s 3rd Annual Aligned ConferenceRead on
Promoboxx Expands Customer Base of Cycling Brands Investing in Retailer NetworksRead on
Promoboxx Raised $8.2M in Series A FundingRead on
Marketing platform Promoboxx rakes in $8.2 mlnRead on
Promoboxx Obtains $8,200,000 Series A Financing RoundRead on
Why Promoboxx Waited 4 Years to Raise Its Series ARead on
Promoboxx Announces $8.2 Million in Series A FundingRead on
Top Brands Gather in Boston for Promoboxx’s Aligned Conference to Talk Local RetailRead on
Promoboxx Links Incentives to AchievementsRead on
A Social Media AssistRead on
Timberland Empowers Local Retailers with Branded ContentRead on
5 Ways Brands Can Help Their Independent Retailers Connect with New, Local ConsumersRead on
Promoboxx’s Local Ads Program Aims To Drive Awareness, Foot Traffic For RetailersRead on
Promoboxx and Shaw Floors discuss their partnership and Promoboxx Local AdsListen in
Promoboxx Unveils Local AdsRead on
Promoboxx Continues Rapid Momentum in the Outdoor MarketRead on
Retail Wars: The Bricks Fight BackRead on
3 ways co-op advertising is hurting local retailers.Read on
Small businesses can have it tough when it comes to matching up against the big box stores.Read on
New Tech Hires You Should Know AboutRead on
For Retailers Sitting On Q4 Co-Op Budgets, Time Is Running OutRead on
Five Ways Co-op Advertising Is Failing Brand MarketersRead on
Digital Retail Marketing Innovator Promoboxx Expands Leadership TeamRead on
GE Appliances Named Aligned Awards Winner at 2nd Annual Promoboxx Aligned Conference.Read on
How GE Modernized an Old-School Strategy With Social and Mobile, Reaching 40 Million Local Shoppers.Read on
Apparel Magazine Names Promoboxx Clients Timberland and Mizuno Top Marketing Innovators.Read on
Timberland, Mizuno: 2015 Digital Retail Marketing Innovators for Work with Promoboxx.Read on
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