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Author: Tyler Cumella

Tyler Cumella

Faces of Promoboxx: Meet Steph Marr

Meet Promoboxx’s new Brand Account Specialist, Steph Marr! We are so excited to welcome Steph to our team, and to get to know her...

Careers & Culture brand
Tyler Cumella

Converse Seasonal Campaign Pops with Digital Retail Marketing Strategy for Its Brick-and-Mortars

For their Seasonal Colour campaign, Converse Canada focused on a digital and mobile strategy with their local retailers. With this...

Local Marketing Campaigns brand
Tyler Cumella

Infographic: How Independent Retailers Rock the Local Economy

With #SmallBusinessSaturday on November 28, what better time to highlight the immense effect that independent retailers have on the local...

Retail Marketing News brand
Tyler Cumella

Timberland Amplifies Brand Awareness for #ModernTrail Campaign with the Help of Its Local Retailers

In their massive shift from a footwear brand to a full-blown lifestyle brand, Timberland has ditched the traditional product launches and...

Local Marketing Campaigns brand
Tyler Cumella

How Electrolux Brings Local Retailers into Their Omnichannel Experience

Where do you start when creating a consistent omnichannel experience with independent retailers? That was the question posed to us recently ...

Retail Marketing News brand
Tyler Cumella

3 Key Retail Marketing Lessons That Will Make Your Brand Awesome

How are you supposed to inspire resource-strapped retailers to deliver on your brand’s promise? That was the question posed to us...

Tips and Resources brand
Tyler Cumella

Faces of Promoboxx: Meet Hannah Martin

Meet Promoboxx’s newest Marketing Intern, Hannah Martin! We are so excited to welcome Hannah to our team, and to get to know her better, ...

Careers & Culture brand
Tyler Cumella

5 Digital Marketing Lessons of Local Retail (As Told By Retailers Themselves)

Brand marketing efforts are increasingly focused on the consumer’s local retail experience, and although retailers are ...

Brand & Retailer Interviews brand
Tyler Cumella

What’s the Future of Co-Op Advertising? Marketers from Timberland, AutoTrader, GE Appliances Weigh In

The future of co-op advertising hangs in the balance; it hasn’t seen innovation for decades. Is co-op walking dead? That’s...

Brand & Retailer Interviews brand

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