Now all uploaded videos will be fed into the Reels stream, which means they will load on Retailer follower’s feed, the Retailer’s grid, and in the Reels section of the Retailer’s IG profile. With all of those things in mind, it is important to follow best practices when creating reels for your audience. 1. Capture […]
What are Instagram Reels? Reels is the video format for nearly all videos published on Instagram. Instagram launched its Reels format in 2020, mostly to compete with the fast-growing platform, TikTok. However, in July 2022, Instagram merged its standard video and Reels video formats, declaring that all videos from this point forward will be Reels. […]
With holiday retail sales reaching over $886 billion in 2021, your business cannot afford to miss out this holiday season! Try out these ideas from Constant Contact and Light Speed to create some great holiday promotions and get the word out about your products. Holiday promotion ideas to help you sell more 1. Try an early bird offer […]
With Thanksgiving, Black Friday, Small Business Saturday, and Cyber Monday filling up the retail calendar, sales traffic online and offline are sure to pick up as we kick-off the holiday season. Get in on the holiday action! Thanksgiving Running your own Thanksgiving promotion can offer a local alternative to a big box store for holiday shopping. Online marketing through […]
For brands that sell through retailers, Brand-to-Retailer (B2R) marketing can be one of the most influential ways a brand promotes its products. And before we dive into if it’s right for your brand, let’s define what B2R is. What is Brand-to-Retailer (B2R) Marketing? If you’re wondering what exactly we mean when we talk about B2R marketing, we’re describing […]
Why should my company run an online promotion? This is a great question, and one that I get from nearly every prospective Promoboxx customer.
Why is Social Media Important? Your customers are online throughout the day checking their news feed and browsing the internet. This means the chances of you reaching your target audience online has increased significantly. Small businesses found that social media (25%), their company website (20%), and online advertising (18%) were their top three most successful digital […]
We’ve put together some basic guidelines to running a successful promotion or giveaway. Each promotion will be executed slightly differently, but if you follow these suggestions, you’ll improve the success of your promotion. Launch Day – Activate your promotion– Launch promotion-specific ads– Share on your social networks (Facebook, Instagram, Twitter, etc.)– Post promotion details to […]
Celebrate Independent Retailer Month this July! This month puts a focus on the importance of supporting local small businesses. Seaside Retailer gives these ideas for rewarding your loyal customers during Independent Retailer Month: Bonus bucks: Give customers a $1 coupon for every $10 they spend in your store during the month. Make the coupon redeemable the […]
With the hyper-crazy-growth of group buying sites, like Groupon, small businesses should be careful with overusing the "overwhelming offer."