Author:
Isolde Decker-Lucke

A new year brings the opportunity for a fresh start, a new page and the chance to focus on even bigger and better things. At Promoboxx, we also take the time to look back at the year behind us. As we look at our accomplishments and milestones of 2017, we also look at what has …

The holidays are a time for gift giving, but it’s always easier when you have a list. We’ve pulled together a retailer wish list based on our daily talks with retailers to help your brand find the perfect ‘gift’ for your retail partners this season. By creating a strong relationship with your retailers, listening to …

At Promoboxx, one of our core values is ‘Believe in Retailers.’ This philosophy has shaped how we do business and is why we proudly support the retailers we work with and other local stores each year on Small Business Saturday®. Promoboxxers joined in the holiday tradition by shopping at local businesses across the United States. …

Specialized is partnering with Promoboxx to encourage more shoppers to buy locally this holiday season. Small Business Saturday® underscores the importance of supporting the small brick-and-mortar stores that are a part of every community. “Small Business Saturday® is one of the most important shopping days of the year, especially for bicycle retail,” said Molly Supple, …

Mizuno Running believes that specialty stores are an essential step in the buyer’s purchasing journey. This Small Business Saturday®, they’re helping their retailers drive more in-store traffic by providing branded, locally-targeted social media content through Promoboxx. Mizuno Running is supporting Small Business Saturday® because they believe in the power of experiences. Whether running your first …

Scott Whipple and John Gordon started CANIDAE as a local grain store in 1984. The co-founders and owners decided to start their own company because they felt that many pet food brands weren’t built with retailers or consumers in mind. CANIDAE’s local roots are why they share a special connection with local businesses, and why they are …

How many days a year do you shop locally? Small Business Saturday® occurs the Saturday after Thanksgiving and is an annual event that reminds consumers to spend their dollars in local communities. This year, Promoboxx started a new Small Business Saturday® initiative to encourage our brand partners to run paid ad campaigns with their local, specialty …

New data shows, appliance consumers make their purchases in-store. Local appliance dealers, rejoice! A new survey from Netsertive, a fellow supporter of independent businesses, shows that 87% of appliance shoppers researched their item online, but made their actual purchase at local dealer locations. The combination of a strong digital marketing and confident, knowledgeable in-store employees seals …

Bill Reed, Director of Wholesale at Orvis and outdoor industry veteran, knows that confident and supported local retailers are essential to brand sales. Retailers have the crucial combination of technical knowledge and the opportunity to place the actual product in the hand of the consumer. This understanding helps to drive Orvis’ wholesale strategy and internal …

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