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Author: Janet Comenos

Janet Comenos

Join Us! We’re Hiring a Senior Enterprise Sales Representative

If you are an inside sales closer ready to take the next step in your career, then contact Promoboxx, a fast-growth company based in Boston....

Careers & Culture brand
Janet Comenos

Missing the Mark – Asset Management Platforms

Are you doing all that you can to engage your independent retailers and expand your consumer reach? In this blog series, we will share five ...

Local Advertising brand
Janet Comenos

Nissan’s Dealer Marketing Success Story

Unified. Determined. Supportive. Those are a few words that come to mind when I think about Nissan’s dealer marketing strategy. The...

Brand & Retailer Interviews brand
Janet Comenos

Benjamin Moore Says “No” to Retail Chains

Benjamin Moore recently kicked off the most robust advertising campaign in its company history, entitled “Paint Like No Other.” The...

Retail Marketing News brand
Janet Comenos

Digital Retail Marketing: You Can Do Better.

If you work for a manufacturing brand and you’re reading this, you might be thinking, “We do this already. We support our retailers...

Retail Marketing News brand
Janet Comenos

Aligned Speaker Spotlight: Jeremy McKinley, Trek Bicycle

I’ll be sitting down with Jeremy McKinley, Retail Marketing Manager for Trek Bikes, at Aligned on Thursday morning to talk about how...

Aligned Conference brand
Janet Comenos

Marketing in a Cluttered Retail Environment: How to Cut Through the Noise

When consumers visit your retailers online, they see your products and learn about your current promotions and campaigns. But these...

Retail Marketing News brand
Janet Comenos

Rogue Retailer Marketing

Every brand we talk to has this problem: Their retailers are marketing their brand in a rogue fashion. Whether it’s a retailer changing a ...

Tips and Resources brand
Janet Comenos

How Do Brands Stay Relevant To Retailers?

It’s relatively easy for brands to stay visible to retailers, but it’s much more difficult to stay relevant. Relevant means that your...

Retail Marketing News brand

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