The beginning of the New Year marks the perfect time to get reacquainted with your customers. Luckily Get to Know Your Customers Day is Thursday, January 20th! Get to Know Your Customers Day is a quarterly holiday on the third Thursday of each quarter.

Knowing your customer base is crucial when creating and adjusting business and marketing strategies  so that the content that is being created is appropriate for the target audience.

Because of this, we recommend that you make it a point to get to know a little more about your customers! Making each of them feel like they are your most important customer of the day can go a long way for your business. 

Curious about how to get to know your customers? National Day Calendar provides these helpful tips:

  • Ask your customers questions. Find out what services and products they need.
  • Use social media. Get the word out about your specials and new products. Social media is a great tool to find out what your customers like and don’t like about your store or products. It’s important to respond as quickly as possible. When you do, it will be noticed. Remember, fixing a negative customer experience in a positive way can show you stand by your word. In turn, it could transfer into future multiple sales.
  • Follow up on a purchase. Ask your customers how their purchase or service worked for them. Not only will you find out about your product, but you will learn more about your customer and the services they need.
  • Network with other businesses. Learning and sharing best practices for getting to know customers from other successful businesses will also grow your business.

Take the time to get to know your customers and you will grow your business. #GetToKnowYourCustomersDay


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