We are excited to announce a new partnership with Popfly, the content platform purpose-built to connect brands with adventure creators. Together, the two companies are uniting national brands, independent retailers, and local creators to drive stronger engagement and measurable growth at the local level.
For years, Promoboxx has helped brands distribute approved marketing content directly to their independent retailers, ensuring consistency, compliance, and scale across local markets. With the addition of Popfly, retailers can now complement national brand assets with authentic, creator-powered content from within their own local communities.
Today’s local shoppers connect to stories that feel real: real people using real products on the trails, in the towns and locations they recognize.
However, traditional influencer marketing wasn’t built for small businesses. It’s fragmented, hard to manage, and rarely integrated into brand distribution systems.
That requires most retailers to rely on the same polished, ad-like brand assets that feel corporate, generic, and easy to scroll past.
Popfly + Promoboxx makes it easy for retailers to collect authentic content from creators in their area, giving retailers everything they need to run and scale creator programs that win in their community.
It’s local storytelling that builds trust, drives engagement and generates revenue.
Together Promoboxx and Popfly make it seamless for retailers to:
Once content is created and approved in Popfly, it flows seamlessly into Promoboxx, where retailers can publish and track performance alongside their existing brand campaigns.
Early results demonstrate the power of pairing creator content with structured local distribution. A leading Promoboxx brand partnered with seven Popfly creators to produce localized content. The creators and retailers shared the custom content to their social channels generating:
By combining creator authenticity with Promoboxx’s local distribution infrastructure, brands and retailers can increase engagement while maintaining brand consistency and control.
Check out this custom content we created with local influencers for a retailer in the Virginia area!
The partnership is designed for retailers seeking:
As consumer trust increasingly shifts toward authentic voices and lived experiences, Promoboxx and Popfly are delivering a scalable solution that aligns brand equity with local credibility.
Are you a retailer looking to get started? Make your store feel more local, more human, and more trustworthy and Sign up for Popfly today.
