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Celebrating Local Retailers On Small Business Saturday®

At Promoboxx, one of our core values is ‘Believe in Retailers.’ This philosophy has shaped how we do business and is why we proudly support the retailers we work with and other local stores each year on Small Business Saturday®.

Promoboxxers joined in the holiday tradition by shopping at local businesses across the United States. Our employees shopped at their favorite local businesses across the United States on Small Business Saturday® alongside an estimated 108 million consumers who shopped or dined at local independently-owned stores. We believe that when you shop local you are not only making a new purchase, you are also having a positive impact on your community.

Promoboxxers visited their favorite businesses and wrote about their experiences this Small Business Saturday®. See some of the highlights below, and find the rest on our Facebook page!

Getting the Right Fit With Help From Experts

Marathon Sports Boston - Small Business Saturday

Chris Jennison, Web Developer

“I walked into Marathon Sports on Boylston Ave knowing only three things; I need running shoes, I have wide feet, and I’ve got a budget. Being slightly lost and overwhelmed a customer associate asked us if we needed help finding anything. Without hesitating – “Yes!” I told him, and I listed the three things I knew. He pulled out a chair and asked me to remove my shoes.

He carefully watched how I walked and took a precise measurement of my feet. He brought out a few brands, I tried a few on, and soon I had found my new running shoes. The guided and hand tailored experience at Marathon Sports gave me a great feeling of time and money well spent. I will be sure to tell everyone I know to stop by Marathon Sports next time they are in the market for new running shoes.”  – Chris Jennison, Web Developer

Michelson's Shoes - Small Business Saturday

Mansi Mohnani, Director of Product

“My experience at Michelson’s was absolutely delightful. I went in looking for new snow boots to help me survive the Boston winter. Eric measured my foot length and width and brought out 2 sizes for me to try. He carefully explained to me the advantage of the lining of the Sorel boots and taught me how to get the best fit. Eric was the sweetest. My favorite quote from him was ‘Promoboxx is great! Keep doing what you are doing’ ” -Mansi Mohnani, Director of Product

Finding Retailers Who Bring Their Communities Together

Studio Velo - Small Business Saturday

Andrew Glenn, Senior Brand Account Manager

“Small Business Saturday is a reminder that patronizing a well-curated independent retailer is a far more rewarding experience than shopping online BECAUSE YOU CAN RIDE A BIKE! ?

I rolled out of Studio Velo with a great ASSOS of Switzerland kit, an invite to a group ride, insight on a great new route, local brand awareness, and that warm feeling you can only get from talking to people who like what you like (and know way more about it than you.) For the past four ~gears~ I’ve worked at Promoboxx to support tens of thousands of independent retailers in an evolving digital marketplace. I believe in retailers in part because “Mom and Pop Shop” is too cool of a phrase to let fade just to save a couple $.” – Andrew Glenn, Senior Brand Account Manager

Denali Outdoor - Small Business Saturday

Kelly Sonnenshein, Director of Marketing

“As a whole, I try to shop as locally as I can for the items I buy. Shopping at Denali this Small Business Saturday reminded me why local stores provide the best customer experience. Logan was helpful, attentive, and even told us about a local outdoor film festival that they host.– Kelly Sonnenshein, Director of Marketing

Aubuchon Hardware - Small Business Saturday

Ben Carcio, CEO and Co-Founder

“The great thing about shopping on Small Business Saturday is that I already shop small, almost weekly. So it’s a further reminder why I love shopping at local stores like Aubuchon Hardware. They just fit with our local community so perfectly.– Ben Carcio, CEO and Co-Founder

Discovering the Perfect Gift for Loved Ones

Flock Boston - Small Business Saturday

Vince Pegurri, Business Development Representative

“Gents, here’s a pro tip. Tucked away in Boston’s South End is one of the best local independent retailers to take your pup for a walk and shop for the lady in your life: Flock Boston. This fun, dog-friendly retailer curates a collection of stylish modern bohemian clothing and unique accessories you won’t find everywhere else. Take your best friend to socialize in South Boston’s most popular dog park, the “Bark Plaza,” featuring crushed stone and a water fountain for dogs, and then pick out a surprise for other best friend on the way home. That’s a win-win any day!

This Small Business Saturday, Flock helped me pick out a gold two-finger ring with a trio of sparkling iridescent drusy stones. I was looking for a Christmas present for my girl, who has an attitude and likes to make a statement with her jewelry. I was helped by Juliette, who instantly pointed out exactly what I was looking for.– Vince Pegurri, Business Development Representative

Kiddly Winks - Small Business Saturday

Taylor Holm, Director of Onboarding

“To support Small Business Saturday, I headed to a toy store in my hometown called Kiddly Winks, a local gem I’ve loved since I was a kid myself. I was shopping for my niece and nephew, and I was a bit overwhelmed when I walked through the door. Having no children of my own, I had no idea what was appropriate for specific age groups, what the most popular toys were these days or which brands had the best reputation with parents.

My concerns were immediately assuaged when I was greeted by a sales associate asking if I needed any assistance. I was soon learning about a brand that makes all of their toys from recycled materials (another cause I love to support) and the best toys for babies that promote both fun and development. I was thrilled to see Kiddly Winks promoting Small Business Saturday with signs posted throughout the store, and rewarding those who spent over $75 with a goodie bag. Kiddly Winks not only made the start of my holiday shopping easy and fun but thanks to their expertise and generosity – also helped me in my quest for the Favorite Aunt title!” – Taylor Holm, Director of Onboarding

Meeting the People Behind the Small Businesses

Cou Cou - Small Business Saturday

Evan Brett, VP of Marketing

Cou Cou is a baby care and children’s store in Boston’s South End offering unique gifts and products for children, including clothes, toys, and home goods imported from around the globe. The owner is incredibly helpful, friendly, and even hosts in-store classes for children and parents/caregivers to learn and play together. On Small Business Saturday, my son was thrilled to play in the back area with lots of fun toys while I shopped for (and purchased!) the perfect, unique Christmas gifts for my friends’ children.– Evan Brett, VP of Marketing

Small Business Saturday

Kellie Fitzgerald, Brand Account Specialist

“Shopping on Black Friday, in the small town of Occoquan, Virginia, was an experience filled with holiday cheer and independent store pride. Streets were lined with “Small Business Saturday” balloons and bunting, and historic homes and buildings were decorated with wreaths and ribbons alike, making for a remarkable shopping trip in a town of just over 1,000 residents. Not only did I find charming gifts for my family (and a few treats for myself), I also learned about the town and the people who work hard every day to strengthen the community!– Kellie Fitzgerald, Brand Account Specialist


Small Business Saturday is one of our favorite days of the year, it is a great opportunity for us to get to know our local retailers and continue to spread the importance of small businesses! Check out our Facebook album to see where other employees went this year.

Read about our brand partners who invested in their retailers this Small Business Saturday®:

Mizuno Running – “Small Businesses Make the World Go Round” 

CANIDAE Goes Back to Their Roots This Small Business Saturday 

New Balance Embraces Ties With Run Specialty Stores 

Specialized Supports Small Business Saturday®