Social Strategy for the Holidays with Promoboxx

The holiday season is a critical time for retailers and small businesses looking to boost in-store sales and engage customers. With increased shopping activities around events like Black Friday, Small Business Saturday, and Cyber Monday, having a consistent social media strategy is essential.

With Promoboxx, you get access to customizable marketing content from brands, making it easy to promote via Facebook, Instagram, and X. Whether you’re just starting out or savvy on social, Promoboxx provides the tools you need to enhance your holiday social strategy.

You get access to:

• Customizable Content: Tailor brand marketing materials to fit your unique store style and voice by adding your own copy and hashtags or using suggested copy options.
• Easy Sharing & Scheduling: Seamlessly share content across major platforms like Facebook and Instagram or schedule posts as far out as you’d like.
• Automation: Automate posts to keep your feed active even during the busiest times.
• Campaign Reporting: Track the performance of your campaigns to optimize results.
• Dedicated Support: Access to a support team ready to answer any questions you have.

Holiday Opportunities

The holidays are packed with opportunities to connect with customers and drive sales. Last year, 86% of shoppers visited stores on Small Business Saturday. Here’s how you can leverage key holiday sales events using Promoboxx. 

Black Friday, Small Business Saturday, & Cyber Monday

These shopping events offer immense potential for businesses to attract new customers and increase sales. With Promoboxx, you can create engaging social media content that drives in-store and online traffic.

Holiday Social Strategy

A successful holiday social strategy involves more than just promotional posts. It’s about connecting with your community and building lasting relationships with your customers.

Best Practices:

• Connect Locally: Celebrate regional themes and local holidays to resonate with your community. Think of conversations you’d have with your friends and family.
• Plan Ahead: Schedule your content in advance to ensure a steady stream of posts throughout your busiest season.
• Engage with UGC (User Generated Content): Encourage users to share their experiences with your products, creating authentic content that speaks to potential customers.

Content Mix

Utilize the 80/20 marketing rule, where 80% of your content is educational or inspirational, and 20% is promotional. This approach helps build trust and keeps your audience engaged.

Promoboxx Paid Ads

Take your holiday promotions to the next level with Promoboxx Paid Ads. These ads are brand-approved, high-quality, and co-branded to your business. They’re geo-targeted to drive local awareness and attract new customers who may not already follow your business. You can find available Paid Ads in your dashboard by clicking the wallet icon.

Benefits:

• Reach New Audiences: Promote your business to potential customers who haven’t yet discovered you.
• High-Quality Content: Ads are co-branded and brand-approved with high-quality imagery and messaging.
• Local Targeting: Increase foot traffic to your storefront with geographically targeted ads.

Save Time with Automation

Promoboxx’s auto-share be a game-changer for retailers who need to focus on their business rather than crafting social media posts. This feature keeps your social marketing up to date and ensures your content is optimized according to best practices.

It’s easy to toggle on and off for the brands you want. Navigate to Business Info on the left hand side and then click Automation to choose.

Start Sharing!

This holiday season, ensure your social media strategy is as vibrant and engaging as the festivities themselves. With Promoboxx, it’s easy!

For any questions, our support team is available to help you every step of the way. Reach support at support@promoboxx.com for 24/7 assistance!