Partnership enhances brand consistency, local reach, and retailer engagement to drive consumer awareness and in-store traffic.
Boston, MA – August 4, 2025 – Victorinox, maker of the Original Swiss Army Knife™ and a global symbol of quality, functionality, and timeless design since 1884, is proud to announce its new partnership with Promoboxx, the retail engagement platform that connects brands with local consumers through their trusted retail partners.
Supporting Retail Partners in Local Markets
Retailers play a critical role in Victorinox North America’s national marketing strategy, serving as the frontline connection between the brand and local consumers. Through in-store experiences, digital storytelling, and co-branded campaigns, these retail partners help bring Victorinox’s values of quality, functionality, and everyday readiness to life at the community level.
Victorinox already equips retailers with branded creative assets, co-op programs, training, events, and digital marketing support. By partnering with Promoboxx, Victorinox will make it even easier for retailers to access brand-approved content and distribute it directly to their social media channels, reaching highly engaged local audiences with authentic, community-driven messaging.
Driving Growth Through Localized Digital Engagement
By leveraging Promoboxx, Victorinox aims to:
- Increase brand consistency with easily accessible, current marketing assets.
- Expand local reach by tapping into retailer-owned digital channels and local consumer networks.
- Empower retailers with a simple, measurable platform for participation in marketing campaigns.
- Drive consumer awareness and conversion to boost both in-store and online sales.
For more information about the partnership or to access Victorinox content on Promoboxx, please contact your Victorinox sales representative.
About Victorinox
Victorinox, maker of the Original Swiss Army Knife™, has been delivering precision, functionality, and timeless design since 1884. From pocket knives and kitchen cutlery to travel gear and timepieces, Victorinox products are built for everyday adventure with a focus on durability, versatility, and innovation. The brand is committed to empowering people to be ready for anything, supporting a global community of adventurers, creators, and everyday problem solvers.
About Promoboxx
Promoboxx is a retail engagement platform that connects brands with consumers through their retail partners, creating authentic local marketing experiences. Unlike traditional channel marketing solutions, Promoboxx provides a proven suite of tools that drives meaningful increases in retailer participation and consumer engagement. Founded in 2010 and headquartered in Boston, Promoboxx partners with over 221 brands and has launched over 3 million retailer-shared campaigns to date. For more information, visit www.promoboxx.com or call +1.800.380.7502.
