Although most independent retailers have websites and some have an e-mail marketing strategy, many feel that social takes up too much time and won’t help them sell more. A recent Forrester Consulting Report showed quite the opposite. In fact, the report showed that customers use social media at every stage of their purchase lifecycle.
Knowing how important social is and how skeptical some remain about its value, when Promoboxx is first introduced as a digital marketing solution we try to communicate two things:
At the end of the day, a strong digital presence, that includes a good social strategy, will lead to more customers engaged online and in-store. Want to learn more about how social media influences customers and increases sales? Check out this Forrester Consulting Report that we pulled the above social facts from.
Are you a retailer with a Promoboxx account who needs help getting started with social media? Just contact our dedicated Retail Activation Team and they can assist you at firstname.lastname@example.org.