Category:
Brand & Retailer Interviews

For those of you in retail marketing, you would’ve been inspired by Jeremy McKinley, Global Retail Marketing Manager at Trek Bikes, and the talk he gave at 3M’s 2013 ThinkTANK. ThinkTANK, held at 3M’s Innovation Center in St. Paul, MN, is an event that gathers 3M’s 60+ divisions together to share best practices, trends, and …

This year, we’re launching a new Discovery Series that focuses on the latest revealings of retailer insights. Every week, we’ll uncover what our Client Marketing Team is learning about the thousands of retailers actively using Promoboxx. To kick-off the series, here’s our first retailer insight. Retailer Insight #1: Retailers Love To Be Asked   “This …

To learn more about how brands are engaging their retailers in co-marketing, we spoke with Krista Eliason of International Design Guild (IDG), the only luxury flooring alliance in the United States. During the interview, Krista shed some light on her experience with co-marketing at IDG. About International Design Guild IDG is a co-operative that works …

There’s nothing more American than Chevy, Major League Baseball, and local independent businesses. This week Promoboxx is proud to work alongside Chevy to deliver the Diamonds & Dreams campaign in partnership with over 3,000 local Chevy dealers. Back in February, we worked with Chevy, powering its Super Bowl XLVI dealer campaigns garnering a 40% dealer engagement …

We sat down with Frank Chiera, VP of Marketing for Flooring America and Flooring Canada, for a 15-minute Skype interview on how he works to help FA members market better. Flooring America has 550 stores across North America, these stores are part of a bigger cooperative group called CCA Global Partners. In all, CCA Global …

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