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The Promoboxx Blog

Isolde Decker-Lucke Building Up Brick-and-Mortar
Therapedic Provides Retailers with Digital Marketing Support

Therapedic understands the impact of local retailers and the importance of setting them up for success. After all, who doesn’t want to try out a bed before buying? We love to work with brands like Therapedic that share our value of believing in retailers. Recently, Therapedic was featured in BedTimes Magazine where they discussed their […]

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Isolde Decker-Lucke The Keys to Run Specialty Success
Insights from Terry Schalow of the Running Industry Association

Terry Schalow, Executive Director of the Running Industry Association (RIA) knows that independently owned running stores are special. These stores are the only place runners can go and know they’ll have all their questions personally answered by people who love to run. Supporting authentic experiences like these, found exclusively at local running stores, is one […]

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Isolde Decker-Lucke Putting Pets First: Petcurean Positions Retailers as Nutrition Experts

At Petcurean, pet care always comes first; they understand that each pet has different needs, and pet parents often need guidance when choosing the right recipes to nourish their furry friend. Pet specialty retailers are essential to Petcurean – they are the trusted connection and personalized support that these pet owners are looking for when […]

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Isolde Decker-Lucke Superfeet® Keeps Dollars in Local Communities

Superfeet® and their retail partners are working towards a shared goal of helping the end users of their products experience a life free from foot pain, so it’s natural for them to encourage consumers to visit a nearby store for a custom fit. That’s why the Superfeet team created a digital retail marketing campaign all […]

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Isolde Decker-Lucke BUCKEYE™ Nutrition Credits Retailers as the Lifeline of their Brand

At BUCKEYE™ Nutrition, independent retailers are an essential part of facilitating brand growth and engaging with the right consumers. This Small Business Saturday® BUCKEYE™ Nutrition is supporting the Shop Small® initiative with a digital retail marketing campaign that encourages consumers to visit their local stores for their shopping needs. Small Business Saturday was founded by […]

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Isolde Decker-Lucke Why BioZyme Treats their Dealers Like Customers

What does dealer marketing mean to your brand? At BioZyme Incorporated, it means helping their retail partners create all-around stronger businesses. BioZyme, a growing animal nutrition company, teaches all employees to think about the dealers they work with as their ultimate customer because dealers are essential to the company’s success and growth. To better support […]

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Isolde Decker-Lucke Specialized Supports Small Business Saturday® [Small Business Saturday® Series]

Specialized is partnering with Promoboxx to encourage more shoppers to buy locally this holiday season. Small Business Saturday® underscores the importance of supporting the small brick-and-mortar stores that are a part of every community. “Small Business Saturday® is one of the most important shopping days of the year, especially for bicycle retail,” said Molly Supple, […]

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Isolde Decker-Lucke CANIDAE Goes Back to Their Roots This Small Business Saturday [Small Business Saturday® Series]

Scott Whipple and John Gordon started CANIDAE as a local grain store in 1984. The co-founders and owners decided to start their own company because they felt that many pet food brands weren’t built with retailers or consumers in mind. CANIDAE’s local roots are why they share a special connection with local businesses, and why they are […]

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Isolde Decker-Lucke Why Orvis Puts Local Retailers First

Bill Reed, Director of Wholesale at Orvis and outdoor industry veteran, knows that confident and supported local retailers are essential to brand sales. Retailers have the crucial combination of technical knowledge and the opportunity to place the actual product in the hand of the consumer. This understanding helps to drive Orvis’ wholesale strategy and internal […]

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Isolde Decker-Lucke How The Conservation Alliance Helps Brands Protect The Outdoors

Image Credit: Theresa Gulliver Promoboxx recently partnered with The Conservation Alliance, an organization of like-minded businesses that support and partner with grassroots environmental organizations to protect wild places for their habitat and recreation values. Through this partnership, The Conservation Alliance is using the Promoboxx platform to provide their member companies with stories about land and […]

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Isolde Decker-Lucke 5 Questions with Aligned Speaker Sheldon Bailey from ADM

Next up in our Aligned Speaker Series is Sheldon Bailey, Consumer Business Manager at ADM Animal Nutrition. ADM is all about passion, commitment and good old fashioned work ethic, and Sheldon’s role makes him uniquely positioned to speak to the importance of a strong retailer strategy that focuses on digital marketing. Digital marketing plays a […]

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Isolde Decker-Lucke 5 Questions with Aligned Speaker Shelley Kanther from the New England Appliance and Electronics Group

The Aligned Conference is right around the corner, so we want to introduce speaker Shelley Kanther from the New England Appliance and Electronics Group (NEAEG). Promoboxx partners with the NEAEG as part of their Preferred Digital Vendor Program, which is part of a larger group initiative to help local appliance stores embrace digital marketing. At […]

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