The Promoboxx Blog

For an established brand, working with a small tech startup means access to creative ideas and energy. For the startup, getting that first big brand to say “yes” can make the company. Last week, at Boston’s FutureM, I shared some Promoboxx + real big brand results, as well as tips for current brands and startups […]

At FutureM this week, we were inspired by the number of successful brand and startup partnerships. On the panel “Small Startups Work With Big Brands” hosted by Promoboxx’s own Ben Carcio, executives in the startup community emphasized why brands and start-ups work so well together. On a different panel, “Bringing Digital Content to Brick and […]

Yesterday,  Promoboxx had the honor of hosting a FutureM panel called “Small Start-Ups Can Work With Big Brands” at the Hynes Convention Center in Boston. Each company presented a case-study on how their companies were able to close and succesfuly work with a big brand. Below is a list of the participating panelists: • Raj Aggarwal- CEO, Localytics […]

Over the past few days, I have had the pleasure of speaking with both brands and retailers regarding current and/or upcoming campaigns. The consensus is overwhelmingly positive, both brands and retailers alike love Promoboxx! For brands, we help them distribute content on a continual basis down to the local retailer, making the brand more relevant […]

With every campaign we launch, we always stress the importance of retailers frequently sharing their co-branded campaigns on all of their online channels such as Facebook, Twitter and their website. One of our main priorities is getting retailers active on social media, so that they can promote their local business and drive brand awareness. We […]

Our development team pushes new Promoboxx platform features every two weeks. So, be on the look out for new features and functionality. Here’s the latest on our platform updates: Smart Groups 2.0 Brands can already group their retailers based on any available retailer data with Smart Groups 1.0, but this feature was limited to one […]

Yesterday, we had our first official company outing – zip lining, fall foliage, BBQ. We had a blast! Here’s the day in photographs. We started off with breakfast at Dunkin Donuts. Then, off to The Berkshires for zip lining… After zip lining and lunch, we visited Cold River Package, the store Ben’s family ran while […]

When you are looking for a new pair of shoes or on the hunt for a new car, where do you start? If your like most people, you probably go straight to Google. You are then most likely typing in your desired brand and your location. Think about it, searches like “Reebok Classics in Boston” or […]

Our development team pushes new platform features every two weeks. We’re hugely client driven, so when brands ask us for a specific piece of functionality that’s vital to their B2R marketing strategy – we jump right in! Here’s the latest on our platform updates: Smart Groups Brands can now group their retailers based on any available retailer […]

In an effort to help in the fight to end breast cancer, Chevy dealerships across the country are teaming up with American Cancer Society for Breast Cancer Awareness Month. Hundreds of Chevrolet dealers will be using the Promoboxx platform to easily customize and share their own Making Strides Against Breast Cancer campaign on their online […]

From the CEO’s Soapbox…  I’m going to continue my early childhood television blog theme, and try to implore brands to use Promoboxx with a public service announcement, like one of those NBC “The More You Know” PSAs. The script would go something like this: {Cue “The More You Know” intro, then sappy piano music} “Hey national […]

Every brand we talk to has this problem: Their retailers are marketing their brand in a rogue fashion. Whether it’s a retailer changing a soda brand’s can color from red to green to match their logo color, or publishing content about outdated products on their Facebook page, independent retailers are frequently engaging in ways that […]