In 1976, the United States designated February as Black History Month, a month where Americans celebrate the history, achievements, and influence of the Black community. Although BHM was not designated until 1976, the origin of Black History Month can be traced back to 1915 when the ASALH was formed by Dr. Carter G. Woodson. Ways to […]
For the past 3+ years, the #1 feature request from the Promoboxx Retailer network has been the ability to post content directly to Instagram. Similarly during that time, Instagram has grown to be a dominant portion of marketing strategies for Brands and their Retailers. Knowing that Instagram is so important to both our Brand and […]
January is Train Your Dog Month! Dogs come trained in a lot of things, like loyalty, unconditional love, and friendship. But, obedience and tricks many not always come naturally to your four legged friends.
The beginning of the New Year makes the perfect time to get reacquainted with your customers.
Holiday Trends The National Retail Federation (NRF) expects total retail sales to reach up to $4.44 trillion by the end of 2021. That’s a growth rate between between 10.5% and 13.5% compared to 2020. The jump in retail is likely due to growing consumer confidence as pandemic restrictions have eased throughout 2021 with COVID-19 vaccines […]
Holiday Prep: Build Awareness for Your Business In September and October, plan ahead and create demand. Getting customers excited about your business now can help pave the way for healthy sales in the coming months. While planning, keep in mind that there was a five week period in between Thanksgiving and Christmas last year, and […]
Engage Your Audience Year Round Some industries have an on/off season for purchasing, but online engagement can be consistent year round with the right content planning and strategy. Engaging consumers in your off season is a valuable time to build connection, trust, and brand loyalty. You can do this by using holiday and seasonally relevant […]
Get to know our team! We recently interviewed Adam Kusselow, Lead Data Engineer, to learn about his career here at Promoboxx (PBXX). How long have you been at PBXX? I have been at Promoboxx for two years. I joined the team in August 2019. What do you do? I am the Lead Data Engineer on […]
National Intern Day is July 29! We are so thankful for all of the hard work that our interns do and love that Promoboxx is the launchpad for their professional careers. We are celebrating the two interns that have been working hard for us all summer, Olivia Neiman and Nate Kelsey! Olivia and Nate help […]
Get to know our team! We recently interviewed Ali Rancourt, Sr. Customer Success Manager, to learn about her career here at Promoboxx (PBXX). How long have you been at PBXX?I have been at Promoboxx for just a little over 3 years now! What do you do?I am currently a Senior Customer Success Manager on the […]
The journey to move a prospective buyer to a loyal customer has different phases and paces. Think of this path to purchase as a funnel, with a larger group of potential customers at the top and a smaller group of loyal customers at the bottom. It’s our challenge as marketers to understand this and create content that […]
Engaging consumers (new and old) is the most important way to move prospective customers through the sales process. Whether your stores are open full time or at limited capacity or hours, you can always leverage your online presence to nurture consumers. Your retailer’s social media channels can provide an important trusted voice within local communities. […]