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The Promoboxx Blog

Tyler Cumella 3 Reasons Digital Asset Management Platforms Are Failing Brands & Local Retailers

Whether internally built or provided by a third party like Dropbox or Widen, digital asset management (DAM) platforms are failing both the brands who seek to create consistent messaging at the local level and their retailers who want easy access to brand content to help bring customers in-store. The three largest issues they face are: Low […]

Retail Marketing News brand
Tyler Cumella Retailers Rule! Digital Marketing Insights from Mohawk Retailer, Metro Floors

Local retailers are the backbone of the US economy, and it’s no secret that digital marketing now plays a huge role in their success. This is why we started the Retailers Rule! interview series, to share retailer insights on digital marketing that help them better connect and align with the brands whose products they sell. […]

Brand & Retailer Interviews brand
Tyler Cumella Electrolux Drives 11,000 Unique Consumer Leads to Its Dealers with Innovative Local Ads Solution

Many brands and local retailers struggle to reach new customers, especially when it comes to increasing where-to-buy awareness for their products. Electrolux sought to provide their dealers with a solution to this challenge, leveraging the newly announced Promoboxx Local Ads in order to connect them with untapped consumer audiences. Electrolux is no stranger to working with their local […]

Local Advertising brand
Tyler Cumella Faces of Promoboxx: Meet Chris Unger

Meet Promoboxx’s new Senior Enterprise Sales Representative, Chris Unger! We are so excited to welcome Chris to our team, and to get to know him better, we asked him a few questions. Check out his answers below! Tell us a little bit about yourself. I grew up in Lexington, MA and attended Northeastern University, graduating with a […]

Careers & Culture brand
Kelly Sonnenshein Shaw Floors Supports Its Local Retailers With a Mobile-First Advertising Approach

Many national brands struggle to effectively reach potential customers with where-to-buy messaging from local retailers. To combat this and heighten consumer awareness during a busy time like the holiday season, Shaw Floors leveraged Promoboxx Local Ads. Announced earlier this week, Local Ads is a new offering on our existing marketing platform where national brands and local […]

Local Advertising brand
Alexandra Laird Announcing Local Ads: Aligning Brands & Retailers to Drive New Customers In-Store

We’re excited to announce the official launch of Promoboxx Local Ads this week! After a highly successful long-term pilot, with participation from many national brands and thousands of local retailers, Local Ads is now formally a core component of the Promoboxx marketing platform. I’m particularly enthusiastic about this launch because the results are clear: Local Ads is […]

Local Advertising brand
Tyler Cumella Faces of Promoboxx: Meet Natalie Giulianelli

Meet Promoboxx’s new Brand Account Specialist, Natalie Giulianelli! We are so excited to welcome Natalie to our team, and to get to know her better, we asked her a few questions. Check out her answers below! Tell us a little bit about yourself. After earning my B.S. in Information, Communication & Technology from Florida State University, I relocated to […]

Careers & Culture brand
Ben Carcio Striving for Innovation, Together: Join Us at the 3rd Annual Aligned Conference!

The Aligned Conference is back for year three! This time, we’ll be making the move to District Hall in Boston’s Innovation District. Join digital trade and retail marketers from national brands as we talk shop and strategize how to best develop and nourish digital marketing alignment between brands and their local retailers. Be a game […]

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Tyler Cumella Faces of Promoboxx: Meet Barbara Donnelly

Meet Promoboxx’s new Retail Support Specialist, Barbara Donnelly! We are so excited to welcome Barbara to our team, and to get to know her better, we asked her a few questions. Check out her answers below! Tell us a little bit about yourself. I’m a born and bred New Yorker who, after a couple of years on […]

Careers & Culture brand
Tyler Cumella Retailers Rule! Digital Retail Marketing Insights from Fleet Feet Sports, Santa Rosa

Here at Promoboxx, we LOVE our retailers, and keeping them engaged in our platform is very important to us. Meeting retailers’ needs is key to having engaged users, which is why we started the Retailers Rule! interview series to share retailer insights across industries and help to better connect them with their brands. Our latest […]

Brand & Retailer Interviews brand
Tyler Cumella Ensure Awesome: 5 Steps to Kicking Off Successful Brand Initiatives with Retailers

For many retail marketers, kicking off brand initiatives with their local retailer network can provide an interesting challenge. Whether trying to bring them on board for a new retail marketing strategy or engage them with digital assets, there are a number of questions, issues, or doubts that can arise on the retailer’s side. Local retailers […]

Tips and Resources brand
Kelly Sonnenshein Osprey Packs’ Forward-Thinking Approach to Supporting Specialty Retailers

Osprey Packs’ dedication to creating innovative, high performance gear is only matched by their dedication to creating striking marketing content and a supportive, forward-thinking approach to marketing with specialty retailers. To learn more about this approach, we sat down with Sarah Harper Burke, Retail Marketing Manager at Osprey. Sarah is an industry veteran in the outdoor community […]

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