The Promoboxx Blog

Armstrong Flooring, North America’s largest producer of wood and resilient flooring products, has partnered with Promoboxx, and all of us here at Promoboxx couldn’t be more excited! This is the largest retailer participation from a single brand in Promoboxx company history. This year, Armstrong Flooring is taking their local marketing to a whole new level […]

Like so many US cities, Boston is pushing hard to be selected for Amazon’s new headquarters, dubbed Amazon HQ2. This well-intentioned effort is filled with special incentives, but that’s nothing compared to what we’re really putting at risk: our most precious natural resource: our brains. Amazon HQ2 would make it harder for Boston startups to […]

Last week, Mark Zuckerberg announced that Facebook would begin shifting News Feed rankings in an effort to foster more meaningful interactions on the site. In his post, Zuckerberg stated that “public content — posts from businesses, brands, and media — is crowding out the personal moments that lead us to connect more with each other.” […]

At Promoboxx, one of our core values is ‘Believe in Retailers.’ This philosophy has shaped how we do business and is why we proudly support the retailers we work with and other local stores each year on Small Business Saturday®. Promoboxxers joined in the holiday tradition by shopping at local businesses across the United States. […]

Photo credit: Uncage the Soul Productions. This week we celebrated #GivingTuesday, a day that unites people from around the world to do good. Whether it’s donating time or resources, this global movement shows us how working together and small acts of kindness can create real change in our communities. It also gives us a chance […]

Specialized is partnering with Promoboxx to encourage more shoppers to buy locally this holiday season. Small Business Saturday® underscores the importance of supporting the small brick-and-mortar stores that are a part of every community. “Small Business Saturday® is one of the most important shopping days of the year, especially for bicycle retail,” said Molly Supple, […]

How many days a year do you shop locally? Small Business Saturday® occurs the Saturday after Thanksgiving and is an annual event that reminds consumers to spend their dollars in local communities. This year, Promoboxx started a new Small Business Saturday® initiative to encourage our brand partners to run paid ad campaigns with their local, specialty […]

New data shows, appliance consumers make their purchases in-store. Local appliance dealers, rejoice! A new survey from Netsertive, a fellow supporter of independent businesses, shows that 87% of appliance shoppers researched their item online, but made their actual purchase at local dealer locations. The combination of a strong digital marketing and confident, knowledgeable in-store employees seals […]

Wow… what a week! We are almost speechless here at Promoboxx… almost! 😉 Last week, marketers came to Boston’s seaport district from all across North America to be a part of the fourth annual Aligned Conference, the only national conference that focuses on strategies to develop alignment between brands and their local retailers. We are […]

Veronica Cano, Marketing Partnerships Manager at OluKai, sat down with Promoboxx to talk about how they prioritize their retailer network and their passion for Hawaiian culture in their products and marketing campaigns. We chatted with Veronica, who has been with the company for over four years, to better understand the key trends she is seeing […]

The Aligned Conference was started in 2014 to fill a major gap in the marketing conference circuit.  Promoboxx employees were looking for a conference to attend where brands could come together and brainstorm on how they approached the retail marketing channel. We were surprised to find that there wasn’t a single current event that fit […]

Here at Promoboxx we love local retailers and look for opportunities to highlight their stories. In our latest Retailers Rule interview, we connect with Tom Heffner, owner of About All Floors. Tom is currently a member of Mohawk’s National Dealer Advisory Council and is well-versed in the flooring industry. Straight out of college he worked for […]