The Promoboxx Blog

Whether you are a sports fan or not, you cannot avoid the event that everyone is talking about in the media, radio, online publications, newspapers, magazines, etc! Most importantly, this sporting event is in people’s conversations from all around the world, of all ages. It is actually pretty amazing how one event can have such […]

Sales reps play an integral role in their brand’s success by forging personal relationships with clients. When a brand seeks to expand the nature of these relationships they rely on their sales reps to articulate new benefits to their retailers. At Promoboxx, we’ve seen how a sales rep’s introduction can make a huge difference. E-mail addresses and phone numbers are vital […]

Earlier this year, Mizuno (USA) debuted its What If Everybody Ran? campaign online to help us all better understand the power of running and its impact on our mental, economical, and physical health. Using findings from its study with University of North Carolina Kenan Flager Business School, Mizuno integrated these statistics into compelling content for its #IfEverybodyRan […]

We are proud that we played an important role in helping Trek execute a formidable launch of its brand in Australia. Here are some highlights . . . Australia’s smaller community of established bicycle retailers provided a unique opportunity for Trek. Trek’s marketing team and dealer base in Australia are much smaller than those in North America. […]

Promoboxx is excited to welcome our Marketing Intern, Rebecca Miller. Rebecca is a Senior at Clark University studying Communication and Culture with a minor in Management. She is the President of Clark University’s Student Alumni Relations Committee and was most recently the Marketing and Sales Intern at MediaMate LLC. We are happy to welcome Rebecca […]

What makes engaging content that consumers will actually enjoy and not just scroll past? Social media is a challenge for both brands and their retailers. Here are a few tips on finding your brand’s social media voice! 1) Know your audience. Brands and retailers cannot begin to conquer social media without knowing who they are speaking […]

Meet Promoboxx’s new Brand Account Interns, Brittany Boilard and Thao Nguyen! We are thrilled to welcome them to our team. To get to know them better, we asked them a few questions. Check out their answers! Brittany What made you want to join the Promoboxx team? I wanted to join Promoboxx for a number of […]

Now is the time for digital retail marketers to come together. Enough with the consumer brand marketing teams getting all of the great toys and having the fun events. It’s time for digital trade and retail marketers to have their own thing. This is why we’re proud to announce that Promoboxx is host sponsor for the first ever Aligned […]

“Cookies, or popcorn?” the woman asked to my excitement.  No, I was not at some carnival, or even a movie theatre. My 6-year-old self was with my mother at the local Kensington Furniture, notorious for showering their patrons with home-y treats during each visit. I dashed between dozens of bedroom sets, curiously opening drawers, examining […]

It is all too easy to make incorrect assumptions when stores change hands. In today’s post we’ll explore six of them, then discuss ways to keep them from harming your products and brand. Faulty Assumption One: Past customers will remain loyal. As a recent article in Entrepreneur notes, there is no guarantee that past customers will continue […]

We’re all experiencing the effects of Facebook’s current News Feed algorithm, Edgerank. We’re concerned that the changes will reduce organic reach for brand pages to a small percentage of their fans. We’re also worried that we will soon be paying for Facebook capabilities that are now free. Worries, Worries Those fears about Facebook remind me of similar […]

Meet Chris Ziomek, Promoboxx’s newest Director of Sales! Chris is a graduate of The University of Massachusetts, Amherst, Isenberg School of Management, where he studied marketing. He joins the Promoboxx team, bringing along a lot of innovative ideas from his past experience in the startup world. Chris was on the founding team of a startup […]