The Promoboxx Blog

I recently received an email from a new Promoboxx client asking: What are the secrets to launching successful campaigns, and how else can I best leverage your platform? I love getting emails like this because the answer continues to evolve as we launch more and more features. So, here it goes… How To Get To […]

After working to connect some of the most iconic brands in the world with their retailers and launching many co-branded campaigns, we have garnered some interesting insights into not only what the consumer likes, but most importantly what retailers like. In a recent survey sent to thousands of retail locations across the country, Promoboxx found […]

In 2013, national brands will need to focus on localizing their marketing efforts in order to achieve their goals and surpass their competition in today’s digital world. With 85% of consumers searching for local businesses online, brands can’t afford to ignore how important it is to engage their retailers and launch co-branding initiatives that cater […]

Yesterday we heard the big news. Facebook is rolling out a new search engine called Graph Search! Facebook claims that “with Graph Search, you can look up anything shared with you on Facebook, and others can find stuff you’ve shared with them.” For example: Lets say you are in need of a new pair of […]

Here at Promoboxx, we know how important it is for our retailers to market their businesses online. However, we also know how busy they are. That’s why we work to connect brands with their retailers to help them enhance their online marketing efforts. By using Promoboxx, retailers are able to opt-in to national campaigns and […]

Promoboxx helps local retailers grow their online fan base by providing content that taps into the national marketing efforts of the brands that they carry. By opting into a Promoboxx campaign, retailers are able to quickly and easily customize, and promote their own version of a national campaign on their website, Facebook, Twitter, and via e-mail. […]

Over the past few days, I have had the pleasure of speaking with both brands and retailers regarding current and/or upcoming campaigns. The consensus is overwhelmingly positive, both brands and retailers alike love Promoboxx! For brands, we help them distribute content on a continual basis down to the local retailer, making the brand more relevant […]

Every brand we talk to has this problem: Their retailers are marketing their brand in a rogue fashion. Whether it’s a retailer changing a soda brand’s can color from red to green to match their logo color, or publishing content about outdated products on their Facebook page, independent retailers are frequently engaging in ways that […]

Promoboxx’s Client Marketing team leverages our platform to discover insights that help brands engage more and more of their retail partners. Here are the top three insights from last week’s efforts. Insight #1: Retailers Perceive Social Marketing As Only “Somewhat Effective” In a recent brand study, retailers ranked website and email as their “most effective” […]

At Promoboxx, we maintain constant contact with our clients to better understand and identify their current and future needs. At the end of the day, effective communication and engagement with our clients is our number one priority- a happy client makes a happy campaign! Amongst the many communication strategies we use, we have come to find that […]

It’s official: Pinterest is more than a passing fad. With a highly active community of 15.6 million monthly active users, brands and retailers cannot ignore these eyeballs. At a basic level, Pinterest is a visually-oriented social bookmarking tool—a “virtual pinboard”  if you will. Users can aggregate visual content from around the web onto their boards. These boards, or collections, are public […]

For some products, it’s a win just to end up on retailers’ shelves. But in reality, product placement is just the first step towards increasing sales and adoption by consumers. Today’s sales environment requires that brands actively engage retailers by providing the means to promote your brand. Fortunately, social media marketing provides many ways to […]