The Promoboxx Blog

Small Business Saturday is on November 28! Now entering its sixth year, Small Business Saturday has become as much about supporting small, local business as it is about supporting local economies and communities – and, in essence, the US economy as a whole. Here at Promoboxx, we believe in independent retailers, and while Small Business […]

With #SmallBusinessSaturday on November 28, what better time to highlight the immense effect that independent retailers have on the local economy? Started in 2010, Small Business Saturday was created to highlight small business and encourage consumers to shop at the local, independent retailers in their neighborhoods. Since its launch, Small Business Saturday has been wildly […]

As covered in a recent Adweek feature, GE Appliances is bringing co-op advertising into the digital age with localized paid ads on Facebook and mobile display. How? By partnering with Promoboxx. GE Appliances has a long history of supporting their independent retailers through co-op advertising. How does such a large brand, however, manage to start shifting […]

In their massive shift from a footwear brand to a full-blown lifestyle brand, Timberland has ditched the traditional product launches and moved towards something bigger and better. For their one-of-a-kind lifestyle-focused Modern Trail campaign, Timberland focused largely on digital strategy. If they were going to ensure maximum campaign potency and further support ongoing rebranding efforts, […]

Here at Promoboxx, we believe in retailers, and keeping them engaged in our platform is very important to us. Meeting retailers’ needs is key to having engaged users, which is why we started the Retailers Rule! interview series to share retailer insights across industries and help to better connect them with their brands. I recently […]

Meet Promoboxx’s new Director of Retail Products, Mansi Mohnani! We are so excited to welcome Mansi to our team, and to get to know her better, we asked her a few questions. Check out her answers below! Tell us a little bit about yourself: At 17, I headed to Boston from Lagos, Nigeria (Indian by […]

Where do you start when creating a consistent omnichannel experience with independent retailers? That was the question posed to us recently by Laura Woodford, Sr. Trade Marketing Manager at Electrolux Major Appliances North America at the 2015 Aligned Conference. In the modern retail environment, it’s no longer physical or digital. It’s physical with digital. The […]

Meet Promoboxx’s new Chief Revenue Officer, Daniel Stevenson! We are so excited to welcome Daniel to our team, and to get to know him better, we asked him a few questions. Check out his answers below! Tell us a little bit about yourself: After graduating from Boston University and spending some time in management consulting, I […]

With 90% of all retail sales still being transacted in-store,1 brands need to ensure that their local retail partners are equipped with all of the marketing tools and resources necessary to keep their brand top of mind. In this series, we will be highlighting a few brands who are stepping in and winning at local […]

Meet Promoboxx’s new Director of Advertising, Alexandra Laird! We are so excited to welcome Alexandra to our team, and to get to know her better, we asked her a few questions. Check out her answers below! Tell us a little bit about yourself: I studied psychology – humans are fascinating! – then began my career […]

How are you supposed to inspire resource-strapped retailers to deliver on your brand’s promise? That was the question posed to us recently by Dani Brock, Director of Retailer Marketing for Shaw Floors. With the majority of U.S. retail sales still taking place offline, the consumer’s experience at the local retailer level is as crucial as ever. […]

Meet Promoboxx’s newest Marketing Intern, Hannah Martin! We are so excited to welcome Hannah to our team, and to get to know her better, we asked her a few questions. Check out her answers below! Tell us a little bit about yourself: My name is Hannah Martin, and I’m a recent graduate of Clark University where […]