The Promoboxx Blog

Wolverine Worldwide – owner of Caterpillar Footwear, Chaco, Keds, Saucony, and Wolverine itself – made news a few days ago when it announced plans to shutter 140 stores over the next 18 months. Most of the affected will be Stride Rite stores. The company announced that it will also consolidate operations, restructure field support teams, […]

Here at Promoboxx, our smile is growing even greater these days with the unveiling of another great feature. Today we are excited to introduce Promoboxx Academy, our new educational destination for brands and retailers to learn more about Promoboxx and how to become better marketers. Don’t worry, we’re not running away from your questions, we […]

Here at Promoboxx we LOVE our retailers, and keeping them engaged in our platform is very important to us. The Client Services team constantly reaches out to retailers to help them get activated, to show them new features, and to answer any questions they may have. We also love getting their feedback. Meeting retailers’ needs is […]

“There are lots of digital efforts by brands going direct to consumers, and there are lots of efforts by retailers direct to consumers, but there’s been little understanding about how to truly combine a brand and a retailer together in a digital medium that builds equity for both.”  – April Carlisle, Senior Vice President, Global […]

When I first presented the idea of Promoboxx to investors, I pitched the business from a place of logic. I didn’t give Promoboxx a story, a reason for being, a soul, and I struggled to gain traction. My thinking was that if the logic of the model made sense, people would invest. But there was always a […]

Here at Promoboxx, we’re known best for being an online platform that brings digital marketing content directly from brands to retailers. Yes, we’re proud of being the leader in this space, but we get even more excited when our brands tell us about all the added benefits they experience from using our platform. Here are […]

When consumers visit your retailers online, they see your products and learn about your current promotions and campaigns. But these retailers sometimes also sell as many as 50 other brands in a single retail outlet. How can you cut through that clutter, engage customers, and become the brand of choice for your retailers and consumers? […]

The Retailers Rule! Interview Series has taken some time off to gather even more great insights from our retailers! Here at Promoboxx we LOVE our retailers, and keeping them engaged in our platform is very important to us. The Client Services team constantly reaches out to retailers to help them get activated, show them new features, […]

As the first ever Aligned Conference approaches, the Promoboxx team is gearing up for an exciting three days of events! We asked the team why they are most looking forward to the Boston conference that is focused on brands empowering their retailers. To find out why the Promoboxx Team is getting pumped, check out their responses below. “If […]

Whether you are a sports fan or not, you cannot avoid the event that everyone is talking about in the media, radio, online publications, newspapers, magazines, etc! Most importantly, this sporting event is in people’s conversations from all around the world, of all ages. It is actually pretty amazing how one event can have such […]

Sales reps play an integral role in their brand’s success by forging personal relationships with clients. When a brand seeks to expand the nature of these relationships they rely on their sales reps to articulate new benefits to their retailers. At Promoboxx, we’ve seen how a sales rep’s introduction can make a huge difference. E-mail addresses and phone numbers are vital […]

Earlier this year, Mizuno (USA) debuted its What If Everybody Ran? campaign online to help us all better understand the power of running and its impact on our mental, economical, and physical health. Using findings from its study with University of North Carolina Kenan Flager Business School, Mizuno integrated these statistics into compelling content for its #IfEverybodyRan […]